Our People
Empowering Through Technology & Collaboration
Our team brings together innovators, strategists, and technologists united by a shared goal — to redefine commerce through connectivity. With experience spanning retail, logistics, design, and data, we build the systems that help merchants, brands, and drivers grow together across LATAM.
“At Factory Market, our culture is built on collaboration, creativity, and continuous innovation. We believe in empowering local economies through smart technology, transparent partnerships, and purpose-driven design. If you’re passionate about shaping the future of commerce, Factory Market is your place to build it.
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Will Umaña
CEO Founder
