Lady Salazar

Vice President
“Lady Salazar is a seasoned Commercial Manager with more than 15 years of experience leading high-performance sales teams across technology, real estate, hospitality, and telecommunications. As Director Comercial at Factory Market, she drives strategic growth, key partnerships, and sales innovation across the company’s digital ecosystem in Latin America.”
Email address
rebbeka.hof@finovate.com
Expertise

Her career includes leadership roles where she built and mentored multi-disciplinary teams, negotiated large-scale corporate contracts, and consistently exceeded performance targets. Lady’s expertise combines commercial strategy, operational excellence, and team development, resulting in measurable growth and sustained customer loyalty.

She holds a degree in Business Administration with an emphasis in Marketing and Sales, she is recognized for her strategic mindset, collaborative leadership, and ability to turn commercial vision into long-term business success.

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