Revealing the Shift Behind Modern Digital Commerce
Factory Market OS is designed for brands ready to own their commerce journey end to end. It empowers teams to launch multi-seller platforms, integrate logistics and data, and scale without losing identity or control.
Through ShopShop, brands host vendors and manage catalogs centrally. Fast delivers automated routing and live tracking. Factory OS turns every transaction into data-driven insight. Together they form a marketplace engine where ownership equals advantage.
Understanding Why Brands Are Becoming Platforms
While sales channels multiply daily, true growth comes from integration. Owning a marketplace lets brands capture data, build community, and protect margins without depending on third-party apps.
From an operational perspective, brands that control their own platforms own their future. They decide how to serve customers, reward partners, and adapt to demand in real time.
Every brand that invests in its own marketplace signals long-term confidence. The result is a self-sustaining loop of data, service, and loyalty that no single storefront can match.
“Before Factory Market, we sold through multiple apps and lost track of orders. Now we run our own marketplace and see revenue grow every week — the difference is control.”
Essential Marketplace Metrics Revealed
When evaluating digital platform performance, Factory Market focuses on key metrics that define marketplace success:
L (Listings) – Active products managed by vendors.
O (Orders) – Total transactions completed per day.
C (Conversion) – Visitors who buy within session.
R (Retention) – Customers returning after their first purchase.*
